Max Papis is a driver with a motorsports resume as diverse as his eclectic and charming personality. When the Italian racing driver and his wife Tati Papis needed a fresh creative spin on their Max Papis Innovations digital platform, they turned to Eyenovation. We worked...
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Not all projects see the light of day for one reason or another. And such is the case for the Formula GP Experience web site. The project was another collaboration between our studio and Manifest Group and (would have been) the online site for the Formula GP...
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The IndyLights racing series was once one of the premier open wheel racing championships in North America. In recent years, the awareness and participation has dwindled. This has led to a change in ownership and a new management team with renewed interest in revitalizing the...
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FIKSE Wheels is a North American stalwart forged wheel manufacturer. The brand was one of the first in the industry to revolutionize the concept of quality and precision. For many years, FIKSE Wheels has struggled in remain relevant and has changed ownership in the process....
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When North America's largest karting organization wanted to launch a new racing tire, they turned to Eyenovation for complete creative guidance. Not only did we come up with the name, but we created the entire brand and identity for new upstart....
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The city of Modesto California is working on an ambitious campaign to create the most prestigious downtown professional karting street race in North America. They approached us based on our previous work with Superkarts! USA to help create initial art direction pieces for the Modesto Grand Prix....
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Steve McQueen was a marquee Hollywood actor and is still widely considered by many to be “The King of Cool.” His legendary performances in movies like ‘The Great Escape’ and ‘Bullitt’ resonate with automotive enthusiasts everywhere. Though the actor has long since passed, his namesake...
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Connor De Phillippi is an American racing phenom with a bright future. He has dominated virtually every form of motorsport since he was a child and recently attracted the interest of the famed German powerhouse, Porsche. Eyenovation has worked with Connor De Phillippi for many...
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CalSpeed Karting is the official karting facility for the Auto Club Speedway – host of NASCAR’s Sprint Cup Series. The karting organization needed a new web presence that showcased the company’s growing matrix of products and services. The design also features a rich back-end content...
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Warner Bros. Records is the one of the largest record companies in the world, with such acts as Linkin Park, Metallica, and Madonna. In a fight to capitalize on the digital advent of music, the label sought to make use of digital promotion via a...
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