AiM Sports is a world leader in data acquisition and racing instrumentation. Their products help motorsport teams decipher race car performance data so mechanics and engineers better understand which adjustments to make. We have worked with AiM Sports for nearly a decade on building their American...
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The International Kart Federation is the oldest and very first karting organization on the planet. Started in 1957, the governing body sanctions racing events throughout the country. Recently, the organization changed directions and needed a new brand to coincide with the shift in strategy. The...
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When North America's largest karting organization wanted to launch a new racing tire, they turned to Eyenovation for complete creative guidance. Not only did we come up with the name, but we created the entire brand and identity for new upstart....
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Ryan Villopoto is the reigning Monster Energy AMA Supercross champion, and the man to beat in professional motocross. When we got the invitation to develop an identity for him, we were honored to work with such a great ambassador of the sport. The identity would...
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The city of Lancaster California is located an hour from downtown Los Angeles. It is a flourishing city in the heart of the Antelope Valley, in southern California’s high desert. To draw awareness to their growing community, the city facilitates several events throughout the calendar...
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KTM North America is one of the most prestigious names in motorcycle racing. We teamed up with Oakley’sMotorsport Division to develop an apparel line for their factory race team. We developed a simple solution that incorporated the teams primary sponsor, Red Bull. From the beginning sketches, we...
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