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Warner
Bros. Records
Few record labels have weathered
the storm of the digital onslaught better than Warner Bros.
Records. The conglomerate has had to drastically reshape their
online presence and embrace the web as a powerful delivery
medium. Warner Bros. recruited Eyenovation to help create
a digital publicity system which allows traditional media
with a universal location to download promotional materials
and assets. The project included several online components,
including a complex extranet.
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